Whether you sell muffins or plumbing services, people don’t buy what you sell, they buy the story about how the purchase makes them happier or does good in the world.
In this interactive workshop we will explore the magical world of marketing storytelling and learn how to tell a story your customer wants to hear.
Instructor Stephanie Koehler, Owner of SAKinterMedia has over 25 years of experience with marketing and promoting everything from musicians + movies to marketing organic salad + museums; leading multi-million fundraising campaigns; managing successful non-profits; and training the leaders of tomorrow – her experience is unparalleled. Having served as assistant to singer, Linda Ronstadt – she developed an expertise in personal branding as well as media and public relations on the local, national and international level. A writer, columnist and photographer, Stephanie is a regular contributor to newspapers and magazines nationwide.