Start Smart: Business Planning Class

Mar 2 4:30 pm — 6:00 pm

Event Details

Learn how to start a business and get into the entrepreneurship mindset! Following the Business Model Canvas as a visual guide, you will walk away with an outline of a business plan, a pitch deck, and steps to immediately develop your business idea. 

Specifically, you will gain these skills:

  • Strategic goal setting, including determining your vision, mission, and action steps for success
  • Marketing tips and techniques to hone in on your target clients
  • Methods to calculate your expected profit and loss
  • P&Ls and break-even points
  • Tips to manage operations and day-to-day flow
  • Developing accountability and overcoming mindset blocks. 

You will need to fill out an application first if you want to register.

The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal or other professional advice specific to their situation. The Northern CaliforniaSmall Business Development Center, and its host, the HSU Sponsored Programs Foundation, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar. By registering for this webinar you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the Northern California Small Business Development Center or it’s host, the HSU Sponsored Programs Foundation, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.

About the Instructor

Laurie Zerga has advised companies of all sizes on how to double sales in as little as three to six months using marketing and sales strategies. She brings over 20 years of corporate background and experience growing her own company, Chef-K Inc. to an international presence. 

Laurie Zerga Marin SBDC business workshop