Social Media Strategy – Optimizing Your Efforts
One of the biggest social media challenges for small business owners is time. The webinar will cover how to build a social media strategy and content calendar to optimize your digital marketing efforts and streamline your strategy execution. It will include how to best use keywords, captions and hashtags to improve SEO and get noticed in the sea of social media as well as tips to save time.
Instructor Stephanie Koehler, Owner of SAKinterMedia has over 25 years of experience with marketing and promoting everything from musicians + movies to marketing organic salad + museums; leading multi-million $ fundraising campaigns; managing successful non-profits; and training the leaders of tomorrow – her experience is unparalleled. Having served as assistant to singer Linda Ronstadt – she developed an expertise in personal branding as well as media and public relations on the local, national and international level. A writer, columnist and photographer, Stephanie is a regular contributor to newspapers and magazines nationwide.
The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal or other professional advice specific to their situation. The NorCal SBDC and its host, the HSU Sponsored Programs Foundation, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar. By registering for this webinar you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the NorCal SBDC or it’s host, the HSU Sponsored Programs Foundation, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.