Artist Business Mini Accelerator
Event Details
Are you a local artist with a clear creative focus, ready to build your business skills to grow? The Artist Business Mini-Accelerator is a three-month program designed for artists who know their craft and are open to learning new ways to run and grow their art business. It’s a great fit if you’re ready to bring more structure, strategy, and business know-how to support your art.
Whether you’re just starting to sell your work or have an established practice and are ready to take it further, this program will help you get organized, set clear goals, and take actionable steps to turn your art into a viable business. You’ll learn from expert business advisors and connect with a supportive peer group to gain the strategies and accountability needed to grow your art business with confidence.
Details:
- 6 Classes, meeting twice a month
- Dates: Wednesdays, Sept 9 – Nov 18
- Time: 6:00pm – 8:00pm each class
- Location: alternating in-person in San Rafael and online via zoom
- No Cost: worth over $2,500 (a gift through Marin SBDC funding)
What You’ll Learn:
- Marketing & Sales: Identify your audience, craft compelling marketing message and explore new ways to sell your art online and in-person.
- Goal Setting: Develop clear, actionable goals to grow your business.
- Financial Management: Organize and track your finances to make informed business decisions.
- Pricing Strategies: Get personalized feedback and guidance on how to price your artwork effectively.
- Community Support: Build relationships with fellow artists, share experiences, and stay accountable.
Instructor Gina Danford
Gina brings over 15 years of experience in business strategy and leadership. As a former partner in a small business, she helped drive growth, streamline operations, and scale the company for a profitable sale — an experience that inspired her transition into consulting. Today, Gina helps small business owners gain clarity, improve profitability, and implement systems that support scaling.
